Polly Hendricks
About Polly Hendricks
Polly Hendricks is a Senior Account Executive with extensive experience in sales and account management across various media companies. She has a proven track record of driving significant revenue growth and enhancing digital presence in her roles at Cumulus Media, Tableau, and other organizations.
Work at Cumulus Media
Polly Hendricks currently serves as a Senior Account Executive at Cumulus Media, a position she has held since 2023. In this role, she operates in the Rochester and Buffalo markets. Her tenure at Cumulus Media follows a successful career in sales and account management across various media organizations. Hendricks has been recognized for her exceptional sales capabilities, including achieving one of the largest sales in the CMT organization.
Previous Experience at United States Traffic Network
Prior to her current role, Polly Hendricks worked as a Regional Manager at United States Traffic Network from 2017 to 2018. During her eight-month tenure in New York State, she contributed to the organization’s operations and management, further solidifying her expertise in the media and traffic management sectors.
Education and Expertise
Polly Hendricks earned a Bachelor of Arts degree in Communications from St. John Fisher University, where she studied from 1987 to 1991. Her educational background has provided her with a strong foundation in communication strategies, which she has applied throughout her career in various sales and account management roles.
Sales Performance and Achievements
Throughout her career, Polly Hendricks has demonstrated exceptional sales performance. At Spectrum Reach, she served as an Account Executive from 2018 to 2022, where she drove a 250% increase in sales. Additionally, during her time at 13WHAM-TV, she played a pivotal role in growing the digital business from $100K to $500K within a year. Her consistent ranking as a regional leader for new business revenue from 2019 to 2022 highlights her ability to achieve significant growth.
Impact on Digital Sales and Social Media Growth
Polly Hendricks has made substantial contributions to digital sales and social media presence in her previous roles. At 13WHAM-TV, she significantly increased the station's social media following, growing Facebook likes from 6K to over 208K and Twitter followers from 3.5K to over 85K within four years. Her efforts have not only enhanced brand visibility but also contributed to overall revenue growth in the digital space.