Rebecca Kaplan
About Rebecca Kaplan
Rebecca Kaplan serves as the Promotions Director for 99.5 The Wolf and New Country 96.3 Kscs at Cumulus Media, a position she has held since 2015. With a background in marketing and promotions, she has developed strategies that connect businesses with a vast audience across multiple platforms.
Current Role at Cumulus Media
Rebecca Kaplan serves as the Promotions Director for 99.5 The Wolf and New Country 96.3 Kscs at Cumulus Media. She has held this position since 2015, contributing to the company's marketing strategies and outreach efforts in Atlanta, Georgia. In her role, she focuses on creating promotional campaigns that engage local audiences and connect businesses with a vast listener base.
Previous Experience in Marketing and Promotions
Before joining Cumulus Media, Rebecca Kaplan worked in various marketing roles. She was the Promotions Director at iHeartMedia from 2010 to 2015 in San Antonio, Texas. Earlier, she served as the Promotions Coordinator at Sunshine Broadcasting Company in 2008. Additionally, she gained experience as an Athletics Grassroots Marketing Coordinator at the University of South Florida from 2009 to 2010.
Educational Background
Rebecca Kaplan studied at the University of Florida, where she earned a Bachelor of Science degree in Tourism Management from 2004 to 2008. She completed her high school education at Cooper City High School. Her academic background has provided her with a solid foundation for her career in marketing and promotions.
Impact on Local Marketing Solutions
In her current role, Rebecca Kaplan has been instrumental in developing high-impact local marketing solutions. She connects businesses with over 150 million listeners through various channels, including radio, digital media, targeted email, and on-site promotions. Her efforts help businesses leverage over $4 trillion in local spending power through strategic marketing initiatives.
Internship Experience
Rebecca Kaplan began her career with internships that provided her with valuable experience in the marketing field. She interned at Clear Channel for three months in 2006 and later worked as a Student Marketing Intern at the University of Florida for four months in 2008. These roles helped her build a foundation in promotions and marketing.