Ryan Mc Crohan
About Ryan Mc Crohan
Ryan Mc Crohan is a General Sales Manager at Cumulus Media, where he has worked since 2016. He has nearly 25 years of experience in the radio industry, having held various roles at Citadel Broadcasting and Mercury Radio.
Current Role at Cumulus Media
Ryan Mc Crohan serves as the General Sales Manager at Cumulus Media, a position he has held since 2016. In this role, he oversees $11 million in revenue streams, which include local and regional agency and direct business. His responsibilities involve identifying and nurturing individual strengths within his team to enhance overall success. Mc Crohan's leadership focuses on creating and monetizing non-traditional revenue streams, such as events, on-air promotional programs, concerts, and contests.
Previous Experience at Cumulus Media
Prior to his current role, Ryan Mc Crohan worked as the Local Sales Manager at Cumulus Media from 2014 to 2016 in the Buffalo/Niagara, New York area. This position allowed him to develop skills in sales management and local market strategies. His tenure at Cumulus Media has contributed to his extensive experience in the radio industry.
Career at Citadel Broadcasting
Ryan Mc Crohan has a significant history with Citadel Broadcasting, where he held multiple roles from 2001 to 2010. He served as the Director of Promotions for 104.1 WHTT and 103.3 The Edge, as well as the Director of Marketing and Promotions. Additionally, he worked as a Webmaster and Sales Promotion Coordinator. His diverse roles at Citadel Broadcasting provided him with a broad understanding of radio promotions and marketing.
Educational Background
Ryan Mc Crohan completed his high school education at West Genny, earning a High School Diploma from 1992 to 1996. He then pursued higher education at the State University of New York College at Buffalo, where he studied Communications and obtained a Bachelor's Degree from 1998 to 2000. His educational background has equipped him with the knowledge necessary for a successful career in radio and sales management.
Industry Experience
With nearly 25 years in the radio industry, Ryan Mc Crohan has progressed from an intern to a General Sales Manager. His extensive experience includes various roles that have contributed to his expertise in sales, marketing, and promotions within the radio sector. Mc Crohan's long-standing commitment to the industry reflects his dedication and adaptability in a dynamic field.