Sara O'brien
About Sara O'brien
Sara O'Brien serves as the Director of Marketing and Promotions at Cumulus Media in Buffalo, New York, a position she has held since 2018. With a strong background in media relations and a history of awards, including an Emmy and a New York State Broadcasters Award, she has made significant contributions to the broadcasting and marketing fields.
Work at Cumulus Media
Sara O'Brien has served as the Director of Marketing and Promotions at Cumulus Media since 2018. In this role, she focuses on developing marketing strategies and managing promotional activities to enhance the company's presence in Buffalo, New York. Additionally, she has been involved in on-air personality duties, production, and promotions at Cumulus Media since 2012, contributing to the station's programming and audience engagement.
Experience in Media Production
Sara O'Brien has extensive experience in media production, currently working as a News Producer at WKBW-TV since 2016. Her role involves overseeing news content and ensuring its quality for broadcast. Previously, she worked as a News Producer at WIVB/WNLO-TV for eight months in 2015. Her background in media relations enhances her ability to manage public communications effectively.
Education and Expertise
Sara O'Brien studied at the State University of New York College at Buffalo, where she earned a Bachelor of Arts degree with a focus on Journalism, German, and Philosophy from 2009 to 2012. She also attended the State University of New York College at Fredonia, studying Philosophy from 2007 to 2009. Her education has provided her with a strong foundation in communication and critical thinking, which supports her professional roles.
Achievements in Broadcasting
Sara O'Brien has received recognition for her work in the broadcasting industry, including the New York State Broadcasters Award, which highlights her contributions to media. She also holds an Emmy Award, showcasing her outstanding achievements in television production. These accolades reflect her commitment to excellence in her field.
Previous Roles and Skills
Before her current positions, Sara O'Brien worked as the Director of Special Events and Alumni Relations at Northtowns Boys and Girls Clubs from 2015 to 2016. She also gained experience as a Barista at Clarence Center Cafe from 2009 to 2015. Her skills include proficiency in radio advertising and expertise in Adobe Audition, a digital audio workstation software, which is essential for her media production tasks.