Scotty Bastable
About Scotty Bastable
Scotty Bastable serves as the Vice President and Director of Sales at CUMULUS MEDIA, a position he has held since 2018. With over 15 years of experience in sales and business development, he specializes in creative product innovation and customer relationship management.
Work at Cumulus Media
Scotty Bastable has served as Vice President/Director of Sales at Cumulus Media since 2018. In this role, he is responsible for overseeing sales strategies and initiatives within the San Francisco Bay Area. His leadership contributes to the company's efforts in enhancing market presence and driving revenue growth.
Previous Experience in Radio Sales
Before joining Cumulus Media, Scotty Bastable held several significant positions in the radio industry. He worked at Clear Channel Radio as Vice President of Sales from 2000 to 2006. Following that, he served as General Sales Manager at Entercom from 2007 to 2012. He also worked at CBS Corporation as Manager of Agency & Corporate Development from 2012 to 2018, accumulating extensive experience in sales and management.
Education and Expertise
Scotty Bastable earned a Bachelor of Science degree from Eastern Illinois University, where he studied Marketing and English Literature. His educational background supports his expertise in creative product innovation, market penetration, and customer relationship management. He has over 15 years of experience in strategic business plan development and execution.
Specialization in Business Development
Scotty Bastable specializes in creative product innovation, development, and launch. His focus on market penetration and new business development has been a key aspect of his career. He is recognized for his expertise in customer relationship management, which enhances his ability to drive sales and foster client relationships.