Debi Samuelson
About Debi Samuelson
Debi Samuelson is a Digital Banking Product Analyst at Customers Bank in Phoenixville, Pennsylvania, with over 30 years of experience in retail banking. Her career includes significant roles at Bryn Mawr Trust and Mellon Bank, where she focused on branch management and retail application support.
Work at Customers Bank
Debi Samuelson has been employed at Customers Bank since 2018 as a Digital Banking Product Analyst. In this role, she focuses on enhancing digital banking products and services. Additionally, she has served as a Project Assistant at the same institution since 2017. Her work in both positions contributes to the bank's commitment to improving customer experience and operational efficiency.
Previous Experience at Bryn Mawr Trust
Prior to her current role, Debi Samuelson spent over a decade at Bryn Mawr Trust, where she held multiple positions. She served as Vice President of Branch Administration from 2006 to 2016, overseeing branch operations. Additionally, she worked as a VP Retail Application Support Specialist for one year and as a VP Branch Manager for seven years. Her extensive experience at Bryn Mawr Trust provided her with a strong foundation in retail banking.
Educational Background
Debi Samuelson studied at Delaware County Community College, where she earned an Associate’s Degree in Accounting from 1996 to 1999. She then attended Rosemont College, achieving a Bachelor’s Degree in Organizational Leadership from 1999 to 2002. Her educational background supports her expertise in banking processes and leadership within retail banking environments.
Expertise in Retail Banking
Debi Samuelson has developed expertise in retail banking processes, regulations, and systems throughout her career. She advocates for comprehensive and cross-functional training for retail team members, emphasizing the importance of avoiding siloed knowledge. Her focus on training enhances the effectiveness of banking operations and contributes to a more knowledgeable workforce.
Career History at Mellon Bank
Before her tenure at Bryn Mawr Trust, Debi Samuelson worked at Mellon Bank as a Branch Manager from 1982 to 1990. During her eight years there, she gained valuable experience in branch management and customer service, which laid the groundwork for her future roles in retail banking.