Cody Pacic
About Cody Pacic
Cody Pacic serves as the Head of Brand Partnerships at Cut+Dry, where he has worked since 2024. He has extensive experience in eCommerce and brand marketing, having held various leadership roles at notable companies including Google, SmartCommerce, and PriceSpider.
Current Role at Cut+Dry
Cody Pacic serves as the Head of Brand Partnerships at Cut+Dry, a position he has held since 2024. In this role, he is responsible for developing and managing strategic partnerships that enhance the company's brand presence and market reach. His expertise in brand marketing and eCommerce is instrumental in driving growth and fostering relationships with key stakeholders.
Previous Experience in Brand Partnerships
Prior to his current role, Cody Pacic held several significant positions in brand partnerships and sales. He worked as Vice President of Worldwide Sales at SmartCommerce from 2020 to 2022, where he focused on expanding sales strategies. His experience also includes serving as Director of Media Sales at HookLogic, Inc. and Director of Customer Growth at CommerceIQ, where he contributed to the growth of high-value enterprise brands.
Education and Academic Background
Cody Pacic studied at Florida State University from 1998 to 2002, where he earned a degree in Political Science and Communication. His academic focus on Media's Effect on Politics provided a foundation for his later career in brand marketing and eCommerce, equipping him with insights into consumer behavior and communication strategies.
Impact on Brands and Industries
Throughout his career, Cody Pacic has impacted over 200 brands across various industries, including consumer packaged goods, consumer electronics, specialty tools, and the pro audio/music industry. His work with major global brands such as L'Oreal Paris, 3M, Bosch, and Samsung has focused on enhancing their eCommerce and digital marketing strategies, demonstrating his ability to drive results in diverse market segments.
Community Involvement and Personal Interests
Cody Pacic is actively involved in his community, coaching youth in music and sports. This commitment to mentoring reflects his dedication to positively impacting the lives of young individuals. In addition to his professional pursuits, he enjoys recording and performing as a musician, showcasing his passion for music outside of his career.