Bruno Heleno
About Bruno Heleno
Bruno Heleno serves as the Diretor de Produtos at CVC CORP in São Paulo, a position he has held since 2019. He has a diverse background in the hotel industry, including roles at Hotéis Othon and leadership positions in various industry associations.
Work at CVC
Bruno Heleno has served as the Diretor de Produtos at CVC CORP since 2019. In this role, he is responsible for overseeing product development and strategy within the company. CVC CORP is a leading travel agency in Brazil, and his position involves managing various product lines to enhance customer offerings. His tenure at CVC has lasted for five years, contributing to the company's growth and innovation in the travel sector.
Previous Experience in the Hotel Industry
Before joining CVC, Bruno Heleno held several key positions at Hotéis Othon. He worked as the Regional Sales Manager from 2009 to 2012, where he focused on sales strategies in the São Paulo area. He later became the Corporate General Manager of Sales and Marketing from 2016 to 2019 in Rio de Janeiro, after serving as General Manager from 2012 to 2016 in Belo Horizonte. His extensive experience in the hotel industry has provided him with a strong foundation in sales and marketing.
Education and Expertise
Bruno Heleno has a solid educational background in business administration and management. He studied at Universidade FUMEC, where he earned a Bachelor's degree in Administration. He furthered his education with a Master of Business Administration (MBA) in Strategic Management from Centro Universitário UNA. Additionally, he studied Innovation & Strategy at Harvard Business School and completed a course in Revenue Management at Cornell University. This diverse educational experience supports his expertise in product development and strategic planning.
Leadership Roles in Industry Associations
Bruno Heleno has held significant leadership roles within industry associations. He served as Vice-President of the Brazilian Hotel Industry Association (ABIH) from 2015 to 2017, contributing to the advancement of the hotel sector in Brazil. He was also a member of the Brazilian Hotels Chains Forum (FOHB) from 2009 to 2018, where he engaged with industry peers to address challenges and opportunities within the hospitality market.
International Experience and Networking
Bruno Heleno possesses extensive international experience in commercial actions across Europe, North America, and Latin America. This experience has enabled him to build a strong network with key suppliers, clients, and the specialized press in the tourism industry. His ability to navigate diverse markets enhances his effectiveness in product development and strategic initiatives within the travel sector.