Eduardo Vieira Lauria

Eduardo Vieira Lauria

Diretor De Design E Experiência Do Usuário @ CVC

About Eduardo Vieira Lauria

Eduardo Vieira Lauria is the Director of Design and User Experience at CVC CORP, where he has worked since 2021. He has extensive experience in user experience design, having held various leadership roles in companies such as Via Varejo SA and Cielo.

Current Role at CVC

Eduardo Vieira Lauria serves as the Diretor de Design e Experiência do Usuário at CVC CORP. He has held this position since 2021, contributing to the company's focus on enhancing user experience and design. His role involves overseeing design strategies and ensuring that user interactions are engaging and effective.

Previous Experience at Via Varejo SA

Lauria worked at Via Varejo SA as Head of UX from 2016 to 2018. During his two years in this role, he was responsible for leading user experience initiatives, focusing on improving the overall customer journey and interaction with the company's digital platforms.

Experience at Cielo

From 2018 to 2021, Lauria was employed at Cielo as Gerente de Design e Experiência do Cliente. In this role, he managed design and user experience efforts, contributing to the development of customer-centric solutions within the organization.

Educational Background

Lauria studied at Faculdade de Tecnologia de São Paulo, where he achieved a degree in Gestão de Negócios from 2006 to 2009. He also attended Universidade Positivo, focusing on Usabilidade and earning a certification in Design Centrado no Usuário from 2015 to 2016.

Expertise in User Experience Design

Lauria possesses extensive experience in transforming user experiences into unique interactions. His background includes digital product innovation across various sectors, including technology platform services and retail. He is skilled in managing strategic partnerships and leading UX teams, which enhances his ability to create effective digital products.

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