Helizabeth Trindade
About Helizabeth Trindade
Helizabeth Trindade serves as the Lead UX at CVC | Môre, bringing extensive experience in user experience and product design from her previous roles at Stellantis, Guiabolso, and other companies in São Paulo, Brazil.
Current Role at CVC
Helizabeth Trindade serves as the Lead UX at CVC | Môre, a position she has held since 2023. In this role, she focuses on enhancing user experience through innovative design strategies. She has implemented a PDCA methodology to improve continuous improvement processes within the UX team. Additionally, she has developed a team that aims to become a reference in qualitative research within the organization.
Previous Experience at Stellantis
Helizabeth worked at Stellantis in various capacities. She served as a Product Designer Lead from 2021 to 2022, where she contributed to design leadership. Following this, she took on the role of UX Designer Specialist for a period of 5 months in 2022. During her time at Stellantis, she focused on improving design delivery processes and educating teams on collaborative work to enhance user experiences.
Education and Expertise
Helizabeth holds a Bachelor's degree in Graphic Design from Centro Universitário Belas Artes de São Paulo, where she studied from 2015 to 2018. Additionally, she completed a postgraduate program in Interaction Design and UX at Istituto Europeo di Design - IED São Paulo from 2019 to 2020. She possesses expertise in various design tools, including Adobe Suite, Axure, Figma, XD, Overflow, and Invision.
Career Background
Helizabeth has a diverse career in design, having worked at several companies in São Paulo, Brazil. She was a Product Designer at Guiabolso from 2020 to 2021 and a UX Designer at Try Consultoria e Pesquisas from 2018 to 2020. Earlier in her career, she held positions at Printi and Dafiti, as well as a role as a UX/UI Designer at Vet Smart in 2018. Her experience spans various sectors, including education and banking.
Professional Contributions
Throughout her career, Helizabeth has made significant contributions to the organizations she has been part of. At CVC, she has focused on enhancing the UX team's capabilities and improving research methodologies. At Stellantis, she mitigated technical team rework by refining design processes. Her work at Try Consultoria e Pesquisas involved collaborating with diverse clients, showcasing her adaptability in various design contexts.