Juliana Giancolli Ruffato
About Juliana Giancolli Ruffato
Juliana Giancolli Ruffato is a seasoned legal intern and communications professional based in São Paulo, Brazil, with over two decades of experience in public relations and marketing across various industries in Latin America. She has held significant roles in organizations such as Delphi, Fiserv, and IBOPE Media, and has an extensive educational background in public relations, marketing, and strategic communication.
Work at CVC Brasil
Juliana Giancolli Ruffato has been serving as a Legal Intern at CVC Brasil since 2001. Her role involves supporting the legal department in various tasks related to corporate law and compliance. This long tenure has provided her with extensive experience in the legal aspects of the tourism and travel industry.
Current Employment and Roles
In addition to her position at CVC Brasil, Juliana currently works at Fiserv as External Communications & PR since 2021. She also holds a PR Trainee position at Ketchum, which she has maintained since 2004. Her diverse roles reflect her commitment to both legal and public relations fields.
Education and Expertise
Juliana has a comprehensive educational background. She studied at FGV - Fundação Getulio Vargas, where she achieved a degree in Marketing in 2010. She also studied Public Relations and Organizational Communications at USP - Universidade de São Paulo, obtaining a Gestcorp certification. Additionally, she completed postgraduate studies in Management of Strategic Communication at USP and International Business at Seda in Ireland.
Professional Background
Juliana has over two decades of experience in external communications and public relations, primarily focused on the Latin American market. Her previous roles include Chief Marketing Officer at Techtools Group and PR and Communication Manager for Latin America at IBOPE Media. She has also worked in various capacities across multiple industries, including hospitality, technology, and media.
Achievements in Marketing and Communications
Throughout her career, Juliana has held significant positions such as Latin American Marketing Manager at Axway and Head of External Communications for Latin America at Accor. Her diverse roles, from PR Account Executive to Chief Marketing Officer, showcase her extensive skill set in marketing and communications.