Priscila Alencar
About Priscila Alencar
Priscila Alencar is a Senior Product Analyst at CVC Brasil Agência e Operadora de Viagens, where she manages hotel portfolios and develops marketing plans for South American destinations. With extensive experience at CVC Corp, she engages in competitive analysis and conducts training sessions to enhance product visibility and sales.
Work at CVC
Priscila Alencar currently holds the position of Senior Product Analyst (South America) at CVC Brasil Agência e Operadora de Viagens. She has been with the company since 2019, focusing on managing hotel portfolios and conducting commercial negotiations for South American destinations, excluding Brazil. Her role includes developing marketing plans in collaboration with partners to enhance product visibility and sales. Prior to her current position, she worked in various roles at CVC CORP, including Product Operations Analyst and International Product Analyst, accumulating extensive experience in product analysis and development.
Education and Expertise
Priscila Alencar has a solid educational background in business and marketing. She studied at BSP - Business School São Paulo, where she earned a Master's degree in Competitive Intelligence from 2015 to 2016. Additionally, she completed a postgraduate program in Marketing at Universidade Paulista from 2009 to 2010. Her earlier studies include a Bachelor's degree in Tourism from Faculdade Editora Nacional and technical training in Business Management from Senac. She also has advanced proficiency in English and Spanish, having studied at Wizard by Pearson and Yázigi Idiomas, respectively.
Background
Priscila Alencar began her career in customer service as a Help Desk agent at Teleperformance from 2004 to 2007. She then transitioned to CVC CORP, where she held multiple positions, starting as an Auxiliar de atendimento and progressing through various analyst roles focused on product development and operations. Her experience spans over a decade in the travel and tourism industry, with a specific emphasis on international product offerings and market analysis.
Achievements
Throughout her career at CVC CORP, Priscila Alencar has engaged in competitive analysis to maintain the company's international product offerings in line with market trends. She has also participated in international workshops and fairs, representing CVC Corp to enhance the company's global presence. In her current role, she conducts training sessions for the sales network, ensuring that team members are well-informed about destinations and product portfolios. Additionally, she is responsible for creating and analyzing reports to identify potential actions for maximizing sales in the South American market.