Alana White
About Alana White
Alana White is a Project Manager at Cvent, where she has worked since 2021, overseeing project budgets and liaising with vendors. She has a diverse background in marketing, operations, and event coordination, with previous roles at Macy's and Memorial Sloan Kettering Cancer Center.
Work at Cvent
Alana White has been employed at Cvent as a Project Manager since 2021. In this role, she liaises with vendors and contractors to ensure that projects are delivered within budget. She acts as the primary point of contact for customers, managing events of varying sizes and complexities. Alana also specializes in consulting on the use of Cvent’s Virtual and Onsite Solutions, optimizing customer experiences. Additionally, she is responsible for post-event reporting, ensuring that all aspects of the event are evaluated for future improvements.
Previous Experience in Marketing and Events
Prior to her current position, Alana White worked at Memorial Sloan Kettering Cancer Center as an Events Coordinator from 2019 to 2021. She was responsible for coordinating various events and ensuring their successful execution. Before that, she held multiple roles at Macy's Merchandising Group, including Assistant Manager - Marketing & Operations from 2014 to 2015, Account Analyst from 2010 to 2014, and Assistant Project Manager - Branding from 2015 to 2016. These roles provided her with extensive experience in marketing, operations, and project management.
Education and Expertise
Alana White holds a Bachelor of Arts (B.A.) in Telecommunications from Morgan State University and a Master of Arts (M.A.) in Communication Arts from the New York Institute of Technology. Her educational background supports her expertise in project management and event coordination. She specializes in consulting on wedding planning, including advising clients on wedding dress selection, showcasing her diverse skill set in both professional and personal event planning.
Mentorship and Leadership
In her role as Project Manager, Alana White actively mentors junior project managers. She coaches them through various processes and milestones, sharing her knowledge and experience in project management. This mentorship role highlights her commitment to professional development within her team and the importance of fostering growth in others in the industry.