Archana Mohan
About Archana Mohan
Archana Mohan is a Senior User Researcher at Cvent, where she has worked since 2021. She has a strong academic background and extensive experience in user research, mentoring startups, and advocating for human-centered design thinking.
Work at Cvent
Archana Mohan has been serving as a Senior User Researcher at Cvent since 2021. In this role, she focuses on understanding user needs and behaviors to inform product development and enhance user experience. Her work contributes to the design and implementation of user-centered solutions that align with Cvent's objectives in the event management industry. Based in the Greater Delhi Area, she has leveraged her expertise to drive research initiatives that support the company's growth and innovation.
Education and Expertise
Archana Mohan holds a Master of Arts from the Delhi School of Economics, India, and has also achieved a Master of Philosophy from the same institution. She is a PhD candidate at Binghamton University (SUNY), where her research focuses on startups and innovation. Her academic background equips her with a strong foundation in research methodologies, particularly in user experience and design thinking, which she applies in her professional endeavors.
Background in User Experience Research
Prior to her current role at Cvent, Archana worked as a User Experience Researcher at Enhance VR for eight months in 2019-2020. She also served as an Education Consultant and Researcher at iprpolicy from 2017 to 2018. Her diverse experiences across different sectors, including healthcare, VR, education, mobility, and clean energy, have provided her with a comprehensive understanding of user needs in various contexts.
Mentorship and Advocacy
Archana Mohan actively mentors startups in user research and design thinking, particularly during their product development phases. She advocates for human-centered design principles, drawing from her extensive research and interactions within the startup ecosystem. Her commitment to fostering innovation is evident in her involvement with initiatives that bridge gaps across disciplines, such as co-creating the Social Tech Intersections podcast.
Research Contributions
Archana has conducted significant research as part of her PhD studies, observing over 50 startup pitching events and hackathons. This research has provided her with insights into the dynamics of innovation and entrepreneurship. Her findings contribute to the understanding of user needs and behaviors in the startup landscape, further informing her work in user research and design.