Ashima Grover
About Ashima Grover
Ashima Grover is a Marketing Research Associate at Cvent, where she has worked since 2013. She holds a Bachelor of Business Administration from GGSIPU and a Master of Business Administration in Human Resources Management from Tecnia Institute of Advanced Studies.
Work at Cvent
Ashima Grover has been employed at Cvent as a Marketing Research Associate since 2013. In this role, she is responsible for conducting market research to support the company's marketing strategies. Her work involves analyzing data, identifying trends, and providing insights that inform decision-making processes within the organization. With over 11 years of experience at Cvent, she has contributed to various projects aimed at enhancing the company's market presence.
Education and Expertise
Ashima Grover has a solid educational background in business and management. She completed her Bachelor of Business Administration (BBA) at GGSIPU from 2007 to 2010, focusing on Commerce. Following her undergraduate studies, she pursued a Master of Business Administration (MBA) in Human Resources Management at Tecnia Institute Of Advanced Studies from 2010 to 2012. This educational foundation has equipped her with essential skills in marketing research and human resource management.
Background
Ashima Grover's educational journey began at St. Xavier's Sr. Sec, where she studied Commerce and completed her 12th standard from 1994 to 2007. This early education laid the groundwork for her subsequent studies in business administration. Prior to her current position at Cvent, she worked for six months at HCL BPO as a Customer Service Executive in 2013, gaining valuable experience in customer relations.
Professional Experience
Before joining Cvent, Ashima Grover worked at HCL BPO as a Customer Service Executive for a period of six months in 2013. This role provided her with foundational experience in customer service and communication skills, which are essential in her current position in marketing research. Her transition from customer service to marketing research demonstrates her adaptability and commitment to professional growth.