Chela E.
About Chela E.
Chela E. serves as the Director of Sales at Cvent in Melbourne, Australia, where she has worked for 13 years. She specializes in optimizing meetings and events management and has significantly impacted the group and corporate travel business at Cvent.
Work at Cvent
Chela E. has served as the Director of Sales at Cvent since 2011, marking over 13 years in this role. Based in Melbourne, Australia, she focuses on enhancing meetings and events management. Chela connects with a network of 92,000 event professionals, facilitating collaboration and knowledge sharing within the industry. Her efforts contribute to Cvent's mission of optimizing event planning and execution.
Sales Strategies and Technology Utilization
In her role, Chela E. leverages advanced hotel management technology to improve the success rate of winning Requests for Proposals (RFPs). She utilizes the world's largest sourcing network for events and business travel, which aids in developing effective sales strategies. This approach allows her to enhance the overall performance of sales initiatives within the organization.
Impact on Group and Corporate Travel Business
Chela E. has played a significant role in transforming the group and corporate travel business at Cvent Australia. Her strategic initiatives and focus on technology integration have contributed to the growth and efficiency of this segment. Through her leadership, the organization has adapted to evolving market demands and improved service offerings in the travel sector.