Denise Marlow
About Denise Marlow
Denise Marlow is a Strategic Platform Manager at Cvent, with extensive experience in strategic meetings management across various sectors, including finance, technology, and pharmaceuticals. She has held multiple roles in prominent companies such as BCD Meetings & Events, Experient, and American Express Business Travel, showcasing her skills in negotiation, event planning, and project management.
Current Role at Cvent
Denise Marlow serves as a Strategic Platform Manager at Cvent, a position she has held since 2020. In this role, she focuses on enhancing strategic meetings management solutions. Her responsibilities include overseeing platform strategies that cater to clients in various sectors, including finance, technology, and pharmaceuticals. Marlow's expertise contributes to the development and implementation of effective meeting management strategies that align with client objectives.
Previous Experience at BCD Meetings & Events
Denise Marlow worked at BCD Meetings & Events in multiple capacities. She served as a Global Account Manager from 2011 to 2015, where she managed key client accounts in the Greater Chicago Area. Prior to that, she held the position of Director of Operations for one year in 2010. Her experience at BCD Meetings & Events provided her with a strong foundation in strategic account management and operational oversight.
Experience at Experient
Marlow's career includes significant roles at Experient, where she worked as a Strategic Account Manager from 2008 to 2010 and as a Strategic Sales Executive for nine months in 2008. In these positions, she developed skills in client relationship management and sales strategies, contributing to the company's success in delivering event solutions.
Educational Background in Marketing
Denise Marlow studied at Rutgers, The State University of New Jersey-Newark, where she earned a Bachelor of Science (B.S.) degree in Marketing from 2006 to 2008. This educational background provided her with essential knowledge and skills in marketing principles, which she has applied throughout her career in the meetings and events industry.
Professional Skills and Expertise
Denise Marlow possesses a diverse skill set that includes negotiation, event planning, registration, sales, and hotel management. Her professional background in program and project management further enhances her ability to execute complex meeting strategies. Marlow's experience across various sectors equips her to address the unique challenges faced by clients in finance, technology, and pharmaceutical/life sciences industries.