Geetanjali Pandey
About Geetanjali Pandey
Geetanjali Pandey is a Marketing Manager for Australia and New Zealand at Cvent, with a strong background in demand generation and strategic marketing. She has held various marketing roles across multiple companies and regions, achieving significant growth in revenue and marketing leads throughout her career.
Current Role at Cvent
Geetanjali Pandey serves as the Marketing Manager for Australia and New Zealand at Cvent. She has held this position since 2023, working from Gurugram, Haryana, India. In her current role, she leads a high-performance, multi-disciplinary marketing team and is responsible for strategic marketing planning and execution.
Previous Experience in Marketing
Prior to her role at Cvent, Geetanjali held various marketing positions. She worked at Outplay as the Head of Global Campaigns and Field Marketing from 2022 to 2023. Before that, she was a Senior Regional Marketing Manager at yellow.ai for 10 months in 2021. Her earlier experience includes positions at BlueTree, where she served as Marketing Executive and later as Senior Marketing Executive from 2015 to 2018.
Educational Background
Geetanjali completed her Bachelor of Technology in Information Technology at ITM University, Gwalior, from 2011 to 2015. She also attended Kendriya Vidyalaya, where she completed her high school education from 1999 to 2011.
Achievements in Marketing
Geetanjali has achieved notable success in her marketing career. She won the CMO Asia Awards in 2019 for the Best B2B Digital Campaign of the Year. Additionally, she has demonstrated significant impact in her roles, achieving a 300% growth in revenue and a 500% year-over-year increase in marketing leads over an 8-year period.
Skills and Expertise
Geetanjali possesses extensive skills in strategic marketing planning, go-to-market strategy, and integrated campaigns for new products and regions. She is proficient in various marketing tools and technologies, including Marketo, Hubspot, Adobe Analytics, Salesforce, and SEMrush, among others. Her experience spans field marketing and demand generation across North America, APAC, and EMEA markets.