Lauren Swenson
About Lauren Swenson
Lauren Swenson serves as the Senior Director of Sales at Cvent, where she specializes in developing marketing plans for the hospitality sector. With a Bachelor of Science in Hospitality and Tourism Management from Virginia Tech, she has a strong background in sales management and a proven track record in exceeding revenue targets.
Current Role at Cvent
Lauren Swenson serves as the Senior Director of Sales at Cvent, a position she has held since 2023. In this role, she focuses on hybrid sales strategies and leads initiatives to enhance sales performance. Her responsibilities include aligning sales teams and accounts to optimize overall effectiveness and drive revenue growth.
Previous Experience at Cvent
Prior to her current role, Lauren Swenson worked at Cvent in various capacities. She was the Senior Manager of Sales for the Hospitality Cloud from 2017 to 2020, and then served as the Director of Sales from 2020 to 2023. Throughout her tenure, she developed marketing plans tailored to the hospitality sector and demonstrated a proven track record of exceeding revenue targets.
Education and Expertise
Lauren Swenson earned her Bachelor of Science in Hospitality and Tourism Management from Virginia Tech's Pamplin College of Business, completing her studies from 2005 to 2009. Her educational background provides a strong foundation for her expertise in the hospitality industry, particularly in developing sales quotas and nurturing talent within sales teams.
Skills in Sales and Marketing
Lauren Swenson is skilled in creating tailored marketing plans for the hospitality sector. She has expertise in aligning sales teams and accounts to enhance performance. Her passion for providing superior service and strategies to customers in the hospitality industry is evident in her approach to sales management.