Maria Berrocal Torija
About Maria Berrocal Torija
Maria Berrocal Torija is a Strategic Account Manager with over eight years of experience in sales, client success, marketing, and product adoption. She has a strong educational background in business and digital marketing, complemented by her international work experience in various roles at Cvent and other companies.
Current Role as Strategic Account Manager
Maria Berrocal Torija currently serves as a Strategic Account Manager at Cvent, a position she has held since 2022. Based in Barcelona, Cataluña, España, she focuses on managing key accounts and driving client success. Her role involves collaborating with clients to understand their needs and ensure effective product adoption. Maria's experience in this position builds on her previous roles within Cvent, where she developed a comprehensive understanding of the company's offerings.
Previous Experience at Cvent
Maria Berrocal Torija has extensive experience at Cvent, having worked in various capacities since 2016. She began as a Business Development Associate in the Venue Expert Team and progressed to roles including Strategic Account Representative, Senior Account Manager, and Account Manager. Her tenure at Cvent spanned from 2016 to 2022, during which she gained significant insights into sales and client management, contributing to her current expertise.
Education and Expertise
Maria studied at ESIC: Business & Marketing School, where she completed a Master's in Customer Centric Marketing from 2014 to 2015. She also holds a Bachelor of Arts in Business Administration with a focus on Advertisement and Public Relations from Universidad Rey Juan Carlos, which she completed from 2008 to 2013. Additionally, she enhanced her skills with a course in Negotiation Skills at Escuela de empresas in 2014.
Background in Marketing and Sales
Maria Berrocal Torija has over eight years of experience in sales, client success, marketing, and product adoption. Before her current role, she worked as a Marketing Activator Advisor Off-Trade at HEINEKEN and as a Marketing Internship Trainee at BBVA Asset Management. Her diverse background includes roles in social media and digital analysis, further solidifying her expertise in marketing strategies.
Skills and Professional Attributes
Maria is recognized for her strong negotiation skills and goal-oriented approach. She is a team player with a 'can-do' attitude, which has contributed to her success in various roles. Her international experience includes working in global teams across different locations, enhancing her ability to adapt and collaborate effectively in diverse environments.