Naima Imani Bomani
About Naima Imani Bomani
Naima Imani Bomani is a Product Designer at Cvent, specializing in user experience and interface design. With a background in hospitality and extensive experience in design tools, she applies empathy and customer insights to create intuitive digital experiences.
Work at Cvent
Naima Imani Bomani has been employed at Cvent as a Product Designer since 2021. In this role, she applies her expertise in user experience design to create effective digital solutions. Her work involves utilizing various design methodologies, including empathy mapping and customer journey mapping, to enhance user interactions with Cvent's products.
Education and Expertise
Naima studied User Experience (UX) & User Interface (UI) Design at Designlab, completing her coursework in 2021. She also achieved a UX Academy certification during this time. Prior to her design studies, she attended Howard University, where she earned a degree in Communication from 2006 to 2010. Her educational background supports her skills in creating user-centered designs.
Background in Hospitality and Event Design
Naima has a background in hospitality, travel, and food & beverage, which informs her approach to user experience design. She worked at Kimpton Hotels & Restaurants in various roles, including Catering Sales Coordinator and Catering Sales Manager, from 2014 to 2020. Additionally, she served as an Event Designer at Amphora Catering from 2012 to 2014. These experiences contribute to her understanding of customer needs in design.
Design Tools and Methodologies
Naima is experienced in using a variety of design tools, including Figma, Sketch, InVision, Miro, and Adobe Creative Suite. She employs methodologies such as empathy mapping and personas in her design process. Her ability to apply these tools and techniques enhances her effectiveness as a Product Designer.
Philosophy on Travel and Empathy
Naima believes in the power of travel to broaden perspectives and enhance empathy. This belief informs her design philosophy, as she applies life lessons from her customer-facing roles to create intuitive digital experiences. Her approach emphasizes understanding user needs and improving interactions through thoughtful design.