Olivia Cal
About Olivia Cal
Olivia Cal is a Senior Content Marketing Associate at Cvent, specializing in SEO-centric content creation. She has a background in Creative Writing and has held various content-focused roles across multiple organizations, including Intelligent Reach and The Upcoming.
Current Role at Cvent
Olivia Cal currently serves as a Senior Content Marketing Associate at Cvent, a position she has held since 2021. In this role, she focuses on developing and executing content strategies that enhance brand visibility and engagement. Olivia's expertise in creating SEO-centric content is integral to her responsibilities, allowing her to produce various formats including web copy, articles, and emails. Her work contributes to Cvent's mission of providing innovative solutions for event management.
Previous Experience in Content Marketing
Before her current role at Cvent, Olivia worked as a Content Marketing Associate at the same company from 2019 to 2021. Her experience also includes a position as a Content Marketer at Intelligent Reach from 2018 to 2019, where she honed her skills in crafting targeted content. Additionally, she worked as a Content Writer at The Upcoming from 2017 to 2018, further establishing her foundation in content creation and marketing.
Education and Expertise
Olivia holds a first-class Bachelor of Arts degree in Creative Writing from the University of Roehampton, where she studied from 2014 to 2017. Her academic background equips her with strong writing skills and a deep understanding of narrative techniques. This educational foundation supports her ability to create engaging and effective content across various platforms, including articles and advertising.
Internship and Early Career
In 2017, Olivia completed a four-month internship as an Events Intern at the University of Roehampton in London. This role provided her with hands-on experience in event management and marketing, complementing her content creation skills. Prior to her internships, she worked as Events Staff at River Cottage from 2011 to 2014, where she gained valuable experience in the events industry.
Content Creation Skills
Olivia specializes in creating SEO-centric content across various formats, including web copy, articles, e-books, and emails. She has the ability to quickly learn and translate complex information into accessible content. Her versatility allows her to write in different styles and imitate the voice of various companies, making her a valuable asset in any content marketing team.