Rachel Royer
About Rachel Royer
Rachel Royer serves as the Manager of Client Success Operations at Cvent, bringing a strong background in communications and marketing. She has held various roles in client success and marketing, demonstrating expertise in developing strategies that enhance customer experiences and drive revenue growth.
Work at Cvent
Rachel Royer serves as the Manager of Client Success Operations at Cvent, a role she has held since 2024. In this position, she focuses on enhancing client experiences from the initial launch of services to long-term usage. Her responsibilities include leading the ICapture Support team to scale success team operations and ensuring exceptional client experiences.
Education and Expertise
Rachel Royer studied at the University of Phoenix, where she earned a Bachelor of Science in Communications with a focus on Marketing and Sales from 2011 to 2013. Prior to that, she obtained an Associate of Arts in Communications from the same institution between 2008 and 2010. Additionally, she holds a certificate in Social Psychology from the University of Michigan. Her educational background informs her approach to client success operations, emphasizing the psychology and strategy behind communication.
Professional Background
Rachel Royer's career includes various roles in client success and marketing. Before joining Cvent, she worked at iCapture as a Success Operations Manager and previously as a Client Success Executive. Her experience also includes positions at Geographic Technologies Group as a Marketing Specialist and at The Newsletter Pro in various marketing roles. She has owned her own company, Royer Marketing & Communications, from 2018 to 2021.
Achievements in Marketing and Client Success
Rachel Royer has demonstrated significant impact in her marketing roles, notably leading a team that increased a company's annual revenue from $2 million to $8 million. She specializes in developing cohesive campaign and communication strategies across print and digital platforms. Her focus on creating digital touchpoints aims to enhance customer onboarding, training, and adoption rates.
Community Involvement and Interests
Rachel Royer has a strong interest in community outreach, philanthropy, and the non-profit sector. She is passionate about the psychology behind communication and its strategic application in client success operations. Her commitment to these areas reflects her dedication to making a positive impact beyond her professional roles.