Sandeep Verma
About Sandeep Verma
Sandeep Verma serves as the Assistant Team Lead at Cvent, where he has contributed to marketing efforts in the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry since 2010. He specializes in creating marketing campaigns, conducting competitor analysis, and providing insights to support decision-making within the marketing division.
Work at Cvent
Sandeep Verma has been employed at Cvent since 2010, serving as an Assistant Team Lead for 14 years. In this role, he contributes to marketing efforts specifically tailored to the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry. He is involved in creating and managing marketing campaigns that align with the company's objectives. Additionally, he plays a key role in reporting and providing insights that support the decision-making processes within the marketing division.
Education and Expertise
Sandeep Verma holds a Master of Business Administration (MBA) degree from Sikkim Manipal University, where he studied Marketing from 2013 to 2015. He also earned a Bachelor of Arts (B.A.) degree from V.B.S Purvanchal University, where he focused on English, Maths, and Economics from 2003 to 2006. His educational background provides a strong foundation for his expertise in marketing within the MICE industry.
Marketing Contributions
In his role at Cvent, Sandeep Verma is responsible for conducting competitor analysis to enhance marketing strategies. His efforts are directed towards supporting the company's marketing objectives and improving overall campaign effectiveness. By analyzing competitors, he contributes valuable insights that help shape the marketing strategies employed by the organization.
Decision-Making Support
Sandeep Verma plays a significant role in reporting and providing insights that aid the marketing division's decision-making processes. His contributions help ensure that the marketing strategies are data-driven and aligned with the company's goals. This involvement is crucial for the continuous improvement of marketing initiatives within the organization.