Siddharth Sharma
About Siddharth Sharma
Siddharth Sharma is an Assistant Team Lead in Customer Marketing at Cvent, with a background in business analysis and marketing. He holds a Bachelor's degree in Management and an MBA, and has experience working in various roles across multiple companies, including Evalueserve and Protiviti.
Current Role at Cvent
Siddharth Sharma serves as the Assistant Team Lead in Customer Marketing at Cvent, a position he has held since 2021. In this role, he focuses on creating marketing content that aligns with measurable business goals and brand identity. His responsibilities include identifying effective communication strategies to enhance the connection between brands and consumers. He operates from Gurugram, Haryana, India, contributing to the company's customer marketing initiatives.
Previous Experience at Evalueserve
Prior to his current role, Siddharth Sharma worked at Evalueserve in two capacities. He served as a Senior Business Analyst for eight months in 2021, where he contributed to various analytical projects. Earlier, he was employed as a Business Analyst from 2019 to 2020 for one year. His experience at Evalueserve provided him with valuable insights into data analysis and business strategy.
Educational Background
Siddharth Sharma holds a Bachelor’s Degree in Business Administration (BBA) from Jagannath International Management School, Kalkaji, which he completed from 2012 to 2015. He further pursued a Master of Business Administration (MBA) with a focus on Marketing/Marketing Management at the Delhi Institute of Advanced Studies from 2015 to 2017. His educational background equips him with a solid foundation in management and marketing principles.
Internship and Early Career Experience
Siddharth Sharma gained early career experience through various internships. He completed a summer internship at RITES Ltd. in 2016 for two months, where he gained practical insights into the industry. Additionally, he worked as a Marketing Intern at LAAJ INTERNATIONAL in 2013 for two months. These experiences contributed to his understanding of marketing and business operations.
Professional Interests and Expertise
Siddharth Sharma has a professional interest in the intersection of customer marketing, customer success, and Information and Communication Technology (ICT). He possesses expertise in identifying the best subjects and mediums for client communication, which enhances brand-consumer connections. His focus on measurable outcomes in marketing aligns with contemporary trends in customer engagement.