Therese Adams
About Therese Adams
Therese Adams is the Director of Sales at Cvent and serves as the Director of K-12 Growth at Adobe. She has a background in journalism and business, with extensive experience in sales and leadership roles across various organizations.
Current Role at Cvent
Therese Adams serves as the Director of Sales at Cvent, a position she has held since 2021. In this role, she operates remotely and oversees sales strategies and initiatives. She has been with Cvent for several years, also holding the position of Senior Manager of Sales since 2020. Her extensive experience in sales management contributes to Cvent's growth and success in the event management industry.
Previous Experience at Cvent
Adams has a significant history with Cvent, having worked in various roles since 2014. She was a Senior Strategic Account Executive from 2014 to 2016 and later served as Senior Strategic Account Director from 2017 to 2019. Additionally, she was a Manager of Sales for a brief period in 2019 and acted as a Team Lead for five months. Her diverse roles at Cvent reflect her expertise in sales and account management.
Education and Expertise
Therese Adams earned her Bachelor’s Degree from the University of Oregon, majoring in Journalism with an emphasis in Electronic Communication and minoring in Business. This educational background provides her with a strong foundation in communication and business strategies, which she applies in her sales roles.
Current Role at Adobe
Since 2022, Adams has been working at Adobe as the Director of K-12 Growth. In this capacity, she focuses on enhancing the integration of Adobe Express into educational settings. She collaborates with product marketing and product teams to ensure that Adobe Express meets the needs of educators and students, emphasizing accessibility and user-friendliness.
Contributions to Digital Literacy
Adams plays a key role in promoting digital literacy initiatives aimed at inspiring and empowering the next generation of creators. She leads efforts to provide Adobe Express to school districts at no cost, ensuring that educators are equipped to effectively integrate the tool into their classrooms. Her work supports equity in education by making digital tools accessible to a wider range of students.