Yukti Yadav

Yukti Yadav

Senior Marketing Research Associate @ Cvent

About Yukti Yadav

Yukti Yadav is a Senior Marketing Research Associate at Cvent, where she has worked since 2012. She specializes in business development initiatives, search engine optimization, and generating new business leads through research.

Work at Cvent

Yukti Yadav has been employed at Cvent since 2012, initially serving as a Market Research Associate before advancing to the role of Senior Marketing Research Associate in 2014. In her current position, she develops strategic business development initiatives aimed at generating revenue across various organizational verticals. Her responsibilities include planning and executing search engine optimization campaigns, as well as managing social media campaigns and Google AdWords. Additionally, she coordinates events and liaises with international delegates and speakers, enhancing Cvent's global outreach.

Education and Expertise

Yukti Yadav holds a Bachelor of Business Administration degree from Maharshi Dayanand University, where she studied from 2007 to 2010. She furthered her education at Ajanta Public School, where she completed an additional Bachelor of Business Administration from 2010 to 2012. Her academic background provides a solid foundation for her expertise in marketing research and business development. She specializes in generating new business leads through in-depth research and engages in relationship building by directly communicating with decision makers.

Background

Before joining Cvent, Yukti Yadav gained experience as a Management Intern at Standard Chartered Bank in London, England, in 2011. This role, although brief, contributed to her understanding of the financial sector and business operations. Her career trajectory reflects a commitment to marketing research and business development, with a focus on strategic initiatives that drive revenue.

Achievements

Yukti Yadav has successfully executed various search engine optimization campaigns and social media initiatives during her tenure at Cvent. Her ability to manage events and coordinate with international delegates has contributed to the company's success in expanding its market presence. Her role in developing strategic business initiatives demonstrates her impact on revenue generation across organizational verticals.

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