Alvar Xavier Rodríguez Flores
About Alvar Xavier Rodríguez Flores
Alvar Xavier Rodríguez Flores is a Sales Operations Manager and HubSpot Admin currently working at Cybba in the metropolitan area of Mexico City. He has extensive experience in digital marketing and sales operations, having held various positions in companies across Mexico and Spain since 2010.
Current Role at Cybba
Alvar Xavier Rodríguez Flores currently serves as the Sales Operations Manager and HubSpot Admin at Cybba. He has been in this position since 2022, contributing to the company's operational success in the Área metropolitana de Ciudad de México. In this role, he specializes in maintaining data concordance and hygiene through process automation. He collaborates with various departments, including Commercial, Finance, and Account Management, to establish targets and drive key performance metrics.
Previous Experience in Sales and Marketing
Prior to his current role, Alvar held several positions in sales and marketing. He worked as a Sales Operations Specialist at Panzura from 2021 to 2022 and served as the Engagement Growth Hacker Manager at Konfío for four months in 2021. Additionally, he was a Digital Marketing and PR Specialist at Banco Azteca from 2019 to 2021. His experience also includes a managerial role in digital marketing at Elevator México from 2017 to 2018.
Educational Background
Alvar holds a Master's degree in Marketing Management from ESIC: Business & Marketing School, which he completed from 2015 to 2016. He also earned a Bachelor's degree in Audiovisual Communication from Universidad del Claustro de Sor Juana, where he studied from 2009 to 2013. His educational background provides a strong foundation for his expertise in marketing and sales operations.
Early Career Development
Alvar began his career with various internships and junior roles. He worked as a Junior Media Planner at BARCELONA CREW recruitment & training in 2016 and as a marketing intern at Laforet Group in 2015. He also gained experience at Ashoka as an intern in 2013 and participated in professional practices at Alianzas Educativas in 2012. His early experiences contributed to his development in the fields of marketing and media planning.
Skills and Specializations
Alvar specializes in implementing sales operations strategies that enhance key performance metrics across various regions, including the USA, EMEA, Brazil, and Mexico. His expertise includes process automation for maintaining data hygiene and concordance. This skill set supports his current role in driving operational success and collaborating with multiple teams to achieve business objectives.