Matt Hooper

Matt Hooper

Marketing Director @ Cyber Defense Labs

About Matt Hooper

Matt Hooper is the Marketing Director at Cyber Defense Labs, with extensive experience in marketing and communications roles across various organizations.

Marketing Director at Cyber Defense Labs

Matt Hooper has been the Marketing Director at Cyber Defense Labs since 2021. Located in the Dallas-Fort Worth Metroplex, he oversees the company's marketing strategies, ensuring they align with business objectives. His role involves leading initiatives to enhance brand visibility and implementing campaigns to drive customer engagement and growth.

Former Vice President at Saxony Partners and Pereview Software

Before joining Cyber Defense Labs, Matt Hooper held the role of Vice President, Marketing and Communications at both Saxony Partners and Pereview Software from 2018 to 2021. During his tenure at these companies, he was responsible for developing and executing comprehensive marketing plans to promote products and services, driving significant advancements in the companies' market positioning.

Leadership Roles at American Heart Association

From 2011 to 2018, Matt Hooper served in multiple roles at the American Heart Association. As the National Consultant of Field Resources, Director of Workplace Giving/Corporate Engagement, GSA, and Senior Director of Marketing Communications, he played a key role in strategic communication, stakeholder engagement, and nationwide marketing campaigns. His efforts contributed to increased brand recognition and corporate partnerships.

Early Career in Journalism and Marketing

Matt Hooper's career began in journalism and marketing roles. He worked as a Staff Writer/Reporter at Birmingham Weekly from 2006 to 2010 and as Director Of Media Relations at King/Myers Sports Group/Birmingham Steeldogs from 2004 to 2006. He also served as a Marketing Assistant for Athletics at the University of Alabama at Birmingham in 2010-2011. These positions helped him develop a strong foundation in media relations and marketing communications.

Educational Background in Journalism

Matt Hooper earned a Bachelor of Arts in Journalism from the University of Alabama, where he studied from 2002 to 2005. His academic background laid the groundwork for his career in marketing and communications, providing him with essential skills in writing, reporting, and strategic communication.

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