Frédéric Hurchon

Frédéric Hurchon

Head Of Retail Marketing And Pos @ D’Ieteren

About Frédéric Hurchon

Frédéric Hurchon is the Head of Retail Marketing and POS at D'Ieteren Auto in Brussels, Belgium, a position he has held since 2018. He has extensive experience in marketing and communication roles across various automotive brands, including Audi, Skoda, and Toyota.

Current Role at D'Ieteren Auto

Frédéric Hurchon serves as the Head of Retail Marketing and Point of Sale (POS) at D'Ieteren Auto. He has held this position since 2018, contributing to the company's marketing strategies and retail operations in Brussels, Belgium. His role involves overseeing marketing initiatives aimed at enhancing customer engagement and optimizing retail performance.

Previous Experience at D'Ieteren Auto

Prior to his current role, Frédéric Hurchon worked at D'Ieteren Auto in various marketing capacities. He was the Marketing and Communication Manager for Škoda from 2013 to 2014 and for Audi from 2014 to 2018. Additionally, he served as the CRM Manager for Audi from 2007 to 2013, where he focused on customer relationship management strategies.

Career at Toyota Belgium

Frédéric Hurchon began his career at Toyota Belgium, where he held multiple roles. He worked as a Direct Marketing and Call Center Supervisor from 2000 to 2003 and then as a CRM Manager from 2003 to 2007. His experience at Toyota involved managing customer interactions and developing marketing campaigns.

Educational Background

Frédéric Hurchon studied at Université Catholique de Louvain, where he earned a Master's degree. His academic journey spanned from 1990 to 1994, providing him with a solid foundation in marketing and communication principles.

Additional Professional Experience

In addition to his roles at D'Ieteren Auto and Toyota Belgium, Frédéric Hurchon worked at Inchcape PLC as a Project Manager for 11 months in 2007 and served as a Key Account Manager at Bisnode from 1997 to 2000. He also gained experience as an Account Manager at Corelio from 1994 to 1997.

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