Alexander Peña
About Alexander Peña
Alexander Peña serves as the Director of Marketing, Sales, and After-Sales for Fuso Trucks at Daimler AG, where he has worked since 2014. He has extensive experience in the automotive industry, having held various leadership roles at General Motors and Isuzu North America.
Current Role at Daimler AG
Alexander Peña serves as the Director of Marketing, Sales, and After Sales for Fuso Trucks at Daimler AG. He has held this position since 2014, contributing to the company's strategic initiatives in the truck segment. His responsibilities encompass overseeing marketing strategies, sales operations, and after-sales services to enhance customer satisfaction and drive business growth.
Previous Experience at Daimler AG
Prior to his current role, Peña worked at Daimler AG as the Director of After Sales for Mercedes-Benz and Freightliner from 2015 to 2016. His tenure lasted 11 months and involved managing after-sales operations, ensuring service quality, and supporting customer engagement for these brands.
Experience at General Motors
Peña has extensive experience at General Motors, where he held various positions over a span of eight years. His roles included National Sales Manager for Chevrolet Automobiles from 2011 to 2013, and he also served as National Manager for Buses and Trucks from 2005 to 2007. His responsibilities included sales strategy development and network expansion.
Educational Background
Alexander Peña studied at Pontificia Universidad Javeriana, where he completed his undergraduate degree from 1992 to 1997. He furthered his education by obtaining a Master of Business Administration from the University of Leicester, studying from 1998 to 2000. His educational background supports his expertise in marketing and sales management.
Career at Isuzu North America
Peña worked at Isuzu North America as the Sales, Marketing, and Aftersales Director for the Chevrolet Isuzu Andean Region from 2008 to 2011. In this role, he was responsible for driving sales initiatives and managing marketing strategies within the region, contributing to the brand's growth and market presence.