Alexandra Strassburger
About Alexandra Strassburger
Alexandra Strassburger serves as the Director of China Insights and Concepts at Daimler AG, a position she has held since 2015. Her previous roles include product management and innovation positions at Daimler AG and a leadership role at Beijing Mercedes-Benz Sales Service Co. Ltd.
Current Role at Daimler
Alexandra Strassburger serves as the Director of China Insights and Concepts at Daimler AG. She has held this position since 2015, contributing to the company's understanding of the Chinese market. Her role involves developing insights and strategies tailored to the unique demands of the Chinese automotive landscape. Strassburger's experience in this position spans over nine years, during which she has focused on aligning Daimler's offerings with consumer preferences in China.
Previous Experience at Daimler AG
Prior to her current role, Alexandra Strassburger worked at Daimler AG in various capacities. She was involved in Product Management and Portfolio Strategy from 2004 to 2006 for two years in Germany. Later, from 2013 to 2015, she worked in Innovations and Research for Mercedes-Benz Cars, also in Germany. These roles provided her with a solid foundation in product strategy and innovation within the automotive sector.
Experience in China
Alexandra Strassburger has significant experience in the Chinese automotive market. She served as the Head of Product Management at Beijing Mercedes-Benz Sales Service Co. Ltd from 2006 to 2009 for three years. This role allowed her to gain insights into consumer behavior and market dynamics in China, which have been beneficial in her current position at Daimler AG.
Education and Academic Background
Alexandra Strassburger studied at the University of Konstanz from 1998 to 2004, completing a six-year program. She also attended the University of Arizona, Eller College of Management, for one year from 2002 to 2003. Her academic background has equipped her with the knowledge and skills necessary for her roles in product management and strategy within the automotive industry.