Boris Helms
About Boris Helms
Boris Helms serves as the Manager of Global Campaigns for Mercedes-Benz Cars at Daimler AG, a position he has held since 2017. With a career at Daimler AG spanning over two decades, he has held various roles in marketing, digital transformation, and project management across multiple divisions.
Current Role at Daimler AG
Boris Helms serves as the Manager Global Campaigns for Mercedes-Benz Cars at Daimler AG. He has held this position since 2017, contributing to the development and execution of global marketing campaigns. His role is based in Stuttgart, where he has been instrumental in enhancing the brand's visibility and engagement in the automotive market.
Previous Positions at Daimler AG
Boris Helms has held multiple roles at Daimler AG prior to his current position. He worked as a Project Manager in Marketing & Sales for Mercedes-Benz Trucks from 1998 to 2002. He also served as Manager Digital Transformation for Mercedes-Benz Cars from 2016 to 2017. His experience includes managing Mercedes-Benz Classic from 2008 to 2013 and overseeing the Project Operations for the Mercedes-Benz Cultural Center in Beijing from 2013 to 2016.
Education and Expertise
Boris Helms holds a Master of Arts in Communication Sciences from Universität Duisburg-Essen. His educational background supports his expertise in marketing, branding, and communication strategies within the automotive industry.
Career Timeline at Daimler AG
Boris Helms has a comprehensive career timeline at Daimler AG, spanning over two decades. He began as a Project Manager for Branding & Communication Strategy for Mercedes-Benz Cars, Mercedes-Benz SLR, and Maybach from 2002 to 2008. Following this, he transitioned to various managerial roles, including five years managing Mercedes-Benz Classic and three years in Beijing overseeing project operations.