Leticia Rocco
About Leticia Rocco
Leticia Rocco serves as the CEO of Daimler Purchasing Coordination Corp. (DPCC) and has extensive experience in the automotive industry, having held various managerial positions at Daimler and Mercedes-Benz España.
Current Role at Daimler
Leticia Rocco serves as the CEO of Daimler Purchasing Coordination Corp. (DPCC) since 2018. In this role, she is responsible for overseeing procurement operations and implementing strategies to enhance efficiency and optimize results within the organization. Her current position is based in Tuscaloosa, Alabama, where she leads a team focused on improving procurement processes.
Previous Experience at Daimler
Before her current role, Leticia Rocco held several positions at Daimler. She worked as a Market Manager for After Sales in Europe from 2002 to 2008, and as a Pricing Manager from 2009 to 2012 in the Stuttgart Area, Germany. Her tenure at Daimler provided her with extensive experience in automotive customer services and sales controlling.
Experience at Mercedes-Benz España
Leticia Rocco worked at Mercedes-Benz España as a CRM & Inventory Manager from 2012 to 2015. During her three years in this role, she managed customer relationship management and inventory processes, contributing to the operational efficiency of the company in Spain.
Background in Banking
Prior to her career in the automotive industry, Leticia Rocco worked at Lloyds Bank PLC as an M&A assistant manager and manager from 1994 to 1996. This experience in the banking sector provided her with a foundation in financial management and strategic planning.
Education and International Experience
Leticia Rocco studied Naval Engineering at Universidade de São Paulo, where she earned her degree from 1990 to 1994. She has worked in seven countries across three continents, demonstrating her ability to adapt to diverse business environments and lead international projects with high intercultural competence.