Scott Ellis
About Scott Ellis
Scott Ellis serves as the Director of Brand & Creative at Daon, where he has implemented brand guidelines and significantly improved the company's online presence since 2022. With extensive experience in marketing and design across various organizations, he has a proven track record of enhancing brand strategy and increasing engagement metrics.
Work at Daon
Scott Ellis has served as the Director of Brand & Creative at Daon since 2022, working remotely. In this role, he established brand guidelines that enhanced the company's brand strategy and consistency. He led a complete overhaul of Daon's website product content, which resulted in an over 400% increase in overall views. Additionally, he managed both in-house and external creative resources, covering areas such as copy development, graphic design, video production, and website development and translation. His efforts contributed to a 42% increase in SEO-generated website sessions and a 102% increase in views during his tenure.
Previous Experience in Marketing and Design
Prior to joining Daon, Scott Ellis held several positions in marketing and design. He worked at CBIZ as the National Content Manager for Financial Services Marketing from 2015 to 2019. Before that, he served as the Creative Director for National Financial Services Marketing at CBIZ from 2019 to 2022. His earlier experience includes a role as Senior Marketing Designer at Jack Henry & Associates, Inc. from 2003 to 2010, and as Senior Corporate Designer from 2001 to 2003. He also worked as Corporate Website Manager at Jack Henry & Associates, Inc. from 2000 to 2001 and as Manager of Creative Services at VinSolutions from 2010 to 2014.
Education and Expertise
Scott Ellis studied at Auburn University from 1991 to 1997, where he specialized in Industrial Design with a focus on Multimedia, earning a Bachelor of Industrial Design (BIND). He also pursued a minor in Business during his time at Auburn. His educational background has equipped him with a strong foundation in design principles and business strategies, which he applies in his current role and previous positions.
Achievements in Brand Development
During his career, Scott Ellis has achieved significant milestones in brand development and marketing. At Daon, he increased thought leadership production by over 100% in his first year. His strategic initiatives have led to measurable improvements in brand visibility and engagement, demonstrating his effectiveness in enhancing brand presence in competitive markets.