Laura Park
About Laura Park
Laura Park serves as the Senior Director of Business Intelligence at Dash Hudson, where she leads initiatives to centralize company data for enhanced reporting. She has a background in marketing and management, holding a Bachelor of Commerce and an MBA, and has held various roles in sales development and digital strategy.
Current Role at Dash Hudson
Laura Park serves as the Senior Director of Business Intelligence at Dash Hudson, a position she has held since 2021. In this role, she leads initiatives aimed at centralizing company data to enhance reporting capabilities across all organizational levels. She collaborates with external legal counsel on customer contracts, data privacy, and SOC compliance matters. Laura reports directly to the Chief Financial Officer, ensuring alignment between business intelligence strategies and overall company objectives.
Previous Experience at Dash Hudson
Laura Park has held multiple roles at Dash Hudson prior to her current position. She worked as a Brand Strategist from 2016 to 2017, followed by a role as Senior Manager of Sales Development for seven months in 2017. Subsequently, she served as the Director of Sales Development and Head of Data from 2018 to 2020. Her diverse experiences at Dash Hudson contributed to her expertise in business intelligence and data management.
Education and Expertise
Laura Park holds a Bachelor of Commerce (B.Com.) degree in Marketing and Management from Mount Allison University, where she studied from 2009 to 2013. She furthered her education by earning a Master of Business Administration (MBA) from Dalhousie University, completing her studies from 2014 to 2016. Her academic background provides a solid foundation for her roles in business intelligence and strategic management.
Early Career and Other Roles
Before her tenure at Dash Hudson, Laura Park gained experience as an Executive Assistant at AWENS - Association of Workplace Educators of Nova Scotia from 2013 to 2014. She also worked as a Program Recruiter at Dalhousie University for seven months in 2015 and as a Digital Strategist at Affinio for seven months in the same year. These roles contributed to her skill set in organizational management and digital strategy.