Yeison Higuera Cardenas
About Yeison Higuera Cardenas
Yeison Higuera Cardenas is a Senior Art Director at Datagran, where he has worked since 2018. He studied graphic design and entrepreneurship at Organización Tecnica de los Andes and Universidad Central in Colombia.
Work at Datagran
Yeison Higuera Cardenas has been employed at Datagran as a Senior Art Director since 2018. He operates within the Bogotá D.C. Area in Colombia. In this role, he is responsible for leading creative projects and overseeing the visual aspects of marketing initiatives. His tenure at Datagran has spanned six years, during which he has contributed to various campaigns and design strategies.
Education and Expertise
Yeison Higuera Cardenas studied at Organización Tecnica de los Andes, where he focused on graphic design and completed a program in Técnico Producción y Expresión from 2006 to 2008. He also attended Universidad Central, where he pursued studies in Emprendimiento, earning an Associate’s Degree in 2009. His educational background equips him with a strong foundation in both design and entrepreneurship.
Background
Before joining Datagran, Yeison Higuera Cardenas worked at DDB Colombia as Director de Arte from 2013 to 2016. This three-year experience in a prominent advertising agency allowed him to develop his skills in art direction and creative leadership. His professional journey reflects a commitment to advancing his expertise in the creative industry.
Professional Experience
Yeison Higuera Cardenas has accumulated significant experience in the field of art direction. His role at DDB Colombia involved managing creative teams and executing visual concepts for various advertising campaigns. This experience laid the groundwork for his current position at Datagran, where he continues to apply his skills in a dynamic environment.