Ross T. Laff
About Ross T. Laff
Ross T. Laff is a Channel Sales Manager currently working at Anchor since 2022, where he has developed a successful channel program. He has extensive experience in channel sales and partner management, having held various roles at companies such as BlueVoyant, Hewlett Packard Enterprise, and Centrify Corporation.
Current Role at Anchor
Ross T. Laff serves as the Channel Sales Manager at Anchor, a position he has held since 2022. He operates remotely from Chicago, Illinois. In this role, he is responsible for recruiting and building new partnerships, providing training, and collaborating with partners to close sales opportunities. He has initiated and developed the first channel program at Anchor, which has significantly improved the company's channel visibility and onboarding of new revenue growth partners.
Previous Experience at BlueVoyant
Before joining Anchor, Ross worked at BlueVoyant as the North Central Channel from 2021 to 2022. His role was remote and based in Chicago, Illinois. During his time at BlueVoyant, he contributed to channel sales efforts in the North Central region, enhancing the company's partner engagement strategies.
Sales Management at Hewlett Packard Enterprise
Ross held the position of Central Region Enterprise Sales & Partner Manager at Hewlett Packard Enterprise from 2010 to 2014. This role was remote and focused on managing sales and partner relationships across the Central Region of the United States. His responsibilities included driving enterprise sales initiatives and fostering partnerships.
Education and Academic Background
Ross T. Laff studied at Hofstra University and also attended the University of Illinois Chicago, where he earned a Bachelor of Arts degree. His academic background has provided him with a foundation for his career in sales and channel management.
Channel Sales Management Experience
Ross has extensive experience in channel sales management, having worked in various roles across multiple companies. He served as Regional Enterprise Sales & Partner Manager at Pluribus Networks from 2016 to 2018 and as Regional Sales & Channel Manager at Centrify Corporation from 2019 to 2021. Additionally, he worked at WWPASS as Channel Sales Manager from 2014 to 2016, where he focused on channel development and sales strategies.