Dana Martel Msm

Dana Martel Msm

Digital Advertising Team Lead @ DAXKO

About Dana Martel Msm

Dana Martel is the Digital Advertising Team Lead at Daxko, where she has worked since 2023. She holds a Master's degree in Business Management and has extensive experience in digital advertising, specializing in Meta and Google paid ads.

Work at DAXKO

Dana Martel serves as the Digital Advertising Team Lead at DAXKO, a position held since 2023. In this role, she is responsible for overseeing a team of digital marketing specialists. Her focus includes strategizing and optimizing advertising campaigns to enhance performance across various platforms. Dana's expertise in managing digital advertising accounts allows her to effectively handle budgets ranging from $100 per month to $1,000,000 per year.

Education and Expertise

Dana Martel earned her Master's degree in Business, Management, Marketing, and Related Support Services from Keuka College, completing her studies from 2018 to 2019. Prior to that, she obtained a Bachelor of Business Management from the same institution, studying from 2014 to 2018. Her educational background has equipped her with the knowledge and skills necessary for managing both enterprise and small-to-medium business accounts in the digital advertising sector.

Previous Work Experience

Before joining DAXKO, Dana Martel worked at Logical Position as a Social Advertising Specialist and later as a Social Advertising Specialist II. Her tenure at Logical Position spanned from 2021 to 2023, during which she worked in both Portland, Oregon, and remotely. Additionally, she gained experience as a Marketing Intern at The Foundery | Barcelona Coworking in 2018, and served as a Marketing and Administrative Coordinator at BarkerGilmore LLC from 2019 to 2020. Earlier in her career, she held internships in human resources and marketing at NORTHWEST NATURAL GAS LLC and the Home Builders Association of Metro Portland.

Specialization in Digital Advertising

Dana Martel specializes in optimizing digital advertising accounts using Meta advertising and Google paid ads. Her role involves leading a team to develop strategies that enhance the effectiveness of advertising campaigns. Dana's experience includes managing accounts with diverse budget ranges, demonstrating her ability to adapt strategies to meet the needs of various clients, whether they are large enterprises or small-to-medium businesses.

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