Adi Govindarajan
About Adi Govindarajan
Adi Govindarajan serves as the SVP of Digital at DealMaker and is the Founder and CEO of Stagg Strategy. With extensive experience in digital marketing and omni-channel growth strategies, he has held various roles in notable companies across the Greater Los Angeles Area.
Work at DealMaker
Adi Govindarajan serves as the Senior Vice President of Digital at DealMaker, a position he has held since 2022. In this role, he focuses on enhancing the company's digital marketing strategies and implementing growth initiatives. His expertise in omni-channel growth strategies is utilized to drive engagement and optimize performance across various digital platforms.
Current Role at Stagg Strategy
Since 2023, Adi Govindarajan has been the Founder and CEO of Stagg Strategy. In this capacity, he leads the company in developing innovative strategies to enhance client engagement and digital marketing effectiveness. His leadership aims to position Stagg Strategy as a key player in the digital marketing landscape.
Previous Experience in Marketing
Adi has held various marketing roles throughout his career. He was the Head of Marketing at DADVENTURES from 2019 to 2021, where he was responsible for overseeing marketing strategies. Prior to that, he worked as the Director of Marketing at Petnet(io) for nine months in 2018. His experience also includes serving as the Director of Paid Media at Luxury Presence for six months in 2019.
Education and Expertise
Adi Govindarajan studied at The University of Kansas, earning a degree in Strategic Communications, Film, and Media from 2006 to 2011. He possesses expertise in implementing omni-channel growth strategies, particularly in areas such as SEM, paid social, programmatic display and video, and eCommerce retail. His skills also include customer relationship management (CRM) and eCommerce inventory management.
Digital Marketing Skills
Adi has extensive experience in digital marketing tools and platforms. He is proficient in using AdWords, Facebook Ads, and Amazon Marketing Services (AMS) for digital advertising. Additionally, he is skilled in Microsoft Excel, which he utilizes for data analysis and campaign performance tracking. His background includes managing media buying for eCommerce retail marketing at Hawke Media.