Debbie Stanton
About Debbie Stanton
Debbie Stanton serves as the Head of Marketing at both AB Vista and Dechra Pharmaceuticals PLC. She has a strong academic background in marketing and chemistry, along with extensive experience in various marketing roles across multiple companies.
Current Role at Dechra Pharmaceuticals
Debbie Stanton serves as the Head of Marketing at Dechra Pharmaceuticals PLC, a position she has held since 2022. In this role, she is responsible for developing and implementing marketing strategies that align with the company's objectives. Her focus includes enhancing customer engagement through the integration of technical and high-science elements in marketing initiatives. Stanton's expertise in cross-functional team alignment across diverse cultures supports the company's global marketing efforts.
Previous Experience at AB Vista
Before joining Dechra Pharmaceuticals, Debbie Stanton worked at AB Vista as the Global Marketing Manager for Monogastric from 2011 to 2019. During her tenure, she developed and executed marketing strategies that contributed to the company's growth in the animal nutrition sector. Stanton's experience at AB Vista provided her with valuable insights into the marketing landscape within the agricultural and veterinary industries.
Education and Expertise
Debbie Stanton has a strong educational background in marketing and chemistry. She studied Chemistry with Forensic Analysis at Loughborough University, earning her MChem degree from 2000 to 2005. She furthered her marketing knowledge at Oxford College of Marketing, where she completed the CIM Professional Diploma in Marketing from 2008 to 2010. Additionally, she obtained a Masters in Marketing Leadership in Practice from CIM | The Chartered Institute of Marketing from 2020 to 2021. This combination of education equips her with a unique perspective on both technical and marketing aspects.
Career Path and Roles
Debbie Stanton's career includes various roles that have shaped her expertise in marketing. She began her career at Boehringer Ingelheim as a Territory Sales Manager from 2005 to 2008, followed by a position as Brand Manager from 2008 to 2010. She then transitioned to bp as the Heavy Duty and Specialities UK & Ireland Marketing Manager for 11 months before joining AB Vista. This diverse experience across different companies and roles has contributed to her comprehensive understanding of marketing strategies in various industries.
Marketing Philosophy and Approach
Debbie Stanton is passionate about fostering a market-oriented approach within businesses. She emphasizes the importance of enhancing strategic marketing capabilities to meet business objectives. Her expertise in aligning cross-functional teams across different cultures allows her to effectively implement marketing strategies that resonate with diverse audiences. Stanton's approach focuses on integrating technical knowledge with marketing practices to drive customer engagement and business success.