Thom Henkel
About Thom Henkel
Thom Henkel is the VP and Creative Director who led a significant global brand overhaul for Claire's, enhancing their corporate site and e-commerce platform.
Thom Henkel VP, Creative Director
Thom Henkel serves as the Vice President and Creative Director. In this role, Thom is responsible for overseeing the creative direction and strategy of various projects. As a key leader, Thom plays a significant role in shaping the visual and conceptual framework for the company's initiatives.
Thom Henkel's Role in Claire's Brand Overhaul
Thom Henkel played a pivotal role in the global brand overhaul for Claire's, specifically focusing on the development of a new corporate website and enhanced e-commerce experience. This major project aimed to rejuvenate Claire's brand presence and improve user engagement through a seamless online interface.
Thom Henkel Revenue Impact at Claire's
Through his role in the global brand overhaul, Thom Henkel contributed to Claire's achieving notable financial and digital success. The new digital initiatives he helped implement resulted in a 25% increase in revenue and a 50% increase in click-through rates, demonstrating the significant impact of his strategic contributions.