Danish Farooq

Danish Farooq

Salesforce Engineering Manager @ DeliveryHero

About Danish Farooq

Danish Farooq is a Salesforce Engineering Manager at Delivery Hero in the United Arab Emirates, with extensive experience in Salesforce development and management.

Company

Danish Farooq is currently employed at Delivery Hero, a well-known global player in the food delivery industry. Based in the United Arab Emirates, he offers his expertise in Salesforce engineering to drive efficiency and innovation within the company. His role involves overseeing the Salesforce ecosystem to ensure it aligns with the business needs across various regions including APAC, LATAM, MENA, and EU.

Title

Danish Farooq holds the position of Salesforce Engineering Manager at Delivery Hero. His responsibilities include setup, configuration, and custom development in Salesforce, as well as managing a small team of skilled consultants. He is instrumental in ensuring continuous improvement processes for the Salesforce ecosystem.

Education and Expertise

Danish Farooq earned his Bachelor of Computer Science and Technology from NED University of Engineering and Technology between 2009 and 2012. Over the years, he has developed expertise in a range of Salesforce technologies including APEX, Visualforce Pages, and Lightning components. He also has a strong background in Object-Oriented Analysis, Object-Oriented Programming, and Design Patterns under MVC Architecture. Additionally, his proficiency extends to Dot Net, Asp.NET, MVC, Microsoft SQL Server, and WCF.

Professional Background

Danish Farooq has a rich professional background with experience spanning multiple roles and companies. His journey began as a Junior Software Developer at Mazik Global in Karachi, followed by roles at Wavetec and Tectonic. He then advanced to become a Salesforce Consultant at Business Solutions & Services and a Senior Salesforce Developer at CloudCall and techcarrot. Since 2020, he has been serving as the Salesforce Engineering Manager at Delivery Hero in the UAE.

Achievements

Throughout his career, Danish Farooq has implemented over 15 Salesforce projects across different industries. He has been single-handedly responsible for the setup and custom development of Salesforce systems at Delivery Hero. He also takes the lead in diagnosing and troubleshooting complex issues within the Salesforce ecosystem and verifies Pull Requests to ensure high-quality code standards.

Team Management and Leadership

As a Salesforce Engineering Manager, Danish Farooq manages and mentors a small team of skilled consultants, guiding them towards successful and quality solutions. He is responsible for evaluating team members' performance and generating development plans. His leadership role also involves planning and organizing work within agile sprints, and communicating risks to stakeholders in advance.

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