Fernando Catalá
About Fernando Catalá
Fernando Catalá is a Senior Product Analyst at Delivery Hero, with a background in data science and economics, and extensive experience in customer retention and data analysis.
Company
Fernando Catalá is currently employed as a Senior Product Analyst at Delivery Hero. He joined the company as a Product Analyst in 2020, marking his advancement within the organization over the span of two years. Delivery Hero is a well-known online food delivery service, where Fernando contributes his expertise in data analysis and product strategy.
Professional Title and Roles
Fernando Catalá is a Senior Product Analyst at Delivery Hero. He previously served as a Product Analyst at the same company. His role involves working alongside data science teams to implement machine learning applications for optimal customer targeting. His professional history includes stints at Accenture, PedidosYa, Strategy Lab Group, Anheuser-Busch InBev, and TheMindCo in various analytical and consultancy capacities.
Education and Qualifications
Fernando Catalá holds a Master’s degree in Data Science from Tilburg University, which he completed in 2020. Prior to this, he obtained a Bachelor of Science (BSc) in Economics from Universidad del CEMA in 2017. His formal education laid the groundwork for his expertise in data analysis, strategy, and performance measurement.
Language Proficiency and Nationality
Fernando Catalá is fluent in English, Spanish, and Portuguese, which complements his professional versatility in international settings. He holds dual nationality, being both Argentine and Spanish. He is currently based in Berlin, Germany, which positions him strategically in the heart of Europe’s tech and business landscape.
Skills and Expertise
Fernando Catalá is skilled in research, data analysis, A/B testing, strategy, planning, and performance tracking. His proficiency extends to BI tools, SQL, and Python. Furthermore, he has experience with customer retention topics including segmentation, loyalty, lifecycle, and incentive optimization. These skills bolster his capacity to drive strategic initiatives and optimize product performance.