Maike Gekeler
About Maike Gekeler
Maike Gekeler is the Head of Paid Social at Delivery Hero in Berlin, Germany, with over 9 years of experience in online marketing and paid social.
Current Position at Delivery Hero
Maike Gekeler currently serves as the Head of Paid Social at Delivery Hero. She has been leading the Paid Social team since August 2019. Her role is focused on overseeing all paid social media initiatives, optimizing advertising strategies, and driving customer engagement through various social media platforms. Based in Berlin Area, Germany, Maike leverages her extensive experience to enhance the company’s social media presence and performance.
Previous Role at Delivery Hero
Before her current position, Maike Gekeler worked at Delivery Hero as a Senior Manager Paid Social from 2018 to 2019. During this period, she was responsible for managing paid social campaigns, analyzing performance metrics, and developing strategic initiatives to improve ad effectiveness. Her work contributed significantly to the company's social media marketing efforts in the Berlin area.
Paid Social and Performance Marketing at Zalando
Maike Gekeler gained substantial experience in paid social and performance marketing during her tenure at Zalando SE from 2015 to 2018. She began as a Junior Display Marketing Manager before moving into roles as Junior Performance Marketing Manager and Performance Marketing Manager, focusing on Facebook. Her responsibilities included managing advertising campaigns, optimizing performance metrics, and contributing to Zalando's robust online marketing strategies.
Early Career and SEO Focus at Trust Agents
Maike Gekeler's career in online marketing began at Trust Agents in 2014, where she worked as an Intern Online Marketing, SEO. She soon advanced to Trainee Online Marketing, focusing on SEO, and held this position until 2015. During her time at Trust Agents, Maike honed her skills in search engine optimization, working on various projects that laid a strong foundation for her future roles in digital marketing.
Educational Background
Maike Gekeler studied Economics at the University of Hohenheim, where she earned a Bachelor of Science (B.S.) degree. She attended the university from 2010 to 2014. Her academic background in economics has provided her with a solid analytical foundation, essential for her various roles in performance marketing and paid social media.