Sofia Cristovao Tavares
About Sofia Cristovao Tavares
Sofia Cristovao Tavares is the SVP of Brand at Delivery Hero, with over 20 years of experience in brand management and marketing.
Title
Sofia Cristovao Tavares currently holds the position of Senior Vice President (SVP) of Brand at Delivery Hero. She has been with the company since July 2019.
Education and Expertise
Sofia Cristovao Tavares completed her Bachelor's degree at IADE, studying from 1998 to 2002. She then pursued further education at Fundacio Politecnica de Catalunya, where she achieved her Master's degree from 2002 to 2003. With over 20 years of experience in brand management and marketing, she has developed strong capabilities in both creative and strategic aspects of brand development.
Background in Brand Management
Prior to her current role at Delivery Hero, Sofia Cristovao Tavares held senior marketing roles at other major companies, where she significantly contributed to brand development and strategy. Her multilingual skills enable her to manage a global brand presence effectively. She has a proven track record of leading successful rebranding initiatives that improved brand recognition and customer engagement.
Industry Contributions
Sofia Cristovao Tavares is an active participant in industry conferences and panels focused on brand strategy and marketing. She is also dedicated to mentoring young professionals in the field of marketing and brand management, sharing her extensive knowledge and experience to help shape the next generation of brand leaders.
Achievements in Sustainability and Social Responsibility
At Delivery Hero, Sofia Cristovao Tavares has been instrumental in integrating sustainability and social responsibility into the brand's core values. She collaborates regularly with cross-functional teams to ensure that brand strategy aligns with overall business goals, promoting a unified approach to sustainability initiatives.