Svetlana Lanets
About Svetlana Lanets
Svetlana Lanets is the Global Center of Sales Excellence Leader at Delivery Hero in Berlin, Germany, with a background in sales, finance, and digital quality consulting.
Current Role at Delivery Hero
Svetlana Lanets is currently serving as the Global Center of Sales Excellence Leader at Delivery Hero. Based in Berlin, Germany, she operates in a hybrid work model. In this role, she is responsible for developing and implementing strategic frameworks that align sales excellence with the company's long-term goals. She has successfully enhanced productivity through various process and tool improvements.
Previous Roles at Delivery Hero
Before her current position, Svetlana Lanets held multiple roles at Delivery Hero. Between 2020 and 2022, she was the Head of Global Sales Tech (Strategy, Digitalization & Tech Transformation), where she worked remotely from Berlin. From 2019 to 2020, she was the Global Sales Senior Manager, APAC, working on-site in the Berlin area. During her tenure, she revolutionized the company’s global sales approach by developing and disseminating training programs across 70+ countries, significantly contributing to the cultivation of high-performance teams.
Experience Prior to Delivery Hero
Svetlana Lanets has extensive experience in various industries and roles. From 2018 to 2019, she worked as a Senior Digital Quality Consultant (Nordics & Benelux) at Applause. Prior to that, she spent two years (2014-2016) at Gazprombank as a Lead Expert in Financial Market Operations, Liquidity Management, and Key Account Management. Additionally, she served for two years as Key Account Manager (Sales) at Gazprombank from 2012 to 2014. Lanets also has entrepreneurial experience, having founded and run Sweetland Ltd from 2014 to 2016.
Educational Background
Svetlana Lanets holds a diverse and extensive educational background. She earned her MBA from ESMT Berlin in 2017 and participated in an MBA Exchange program at Yale School of Management during the same period. Additionally, she has a Doctor of Philosophy (PhD) in Finance, obtained from Immanuel Kant Baltic Federal University between 2014 and 2017. Lanets also holds a Diploma in Law from the International Institute of Economics and Law (2004-2011) and a Diploma (Honors) in Finance and Credit from Immanuel Kant Baltic Federal University (2004-2009).
Internship and Early Career
Beginning her career, Svetlana Lanets interned at the Ministry of Economy under the Government of the Kaliningrad region for four months in 2009. She then joined Banca Intesa, where she served as a Relationship Manager for eight months and later as Head of Sales for one year from 2011 to 2012. These early roles helped to lay a strong foundation for her professional development in sales and financial management.