Taiyiba Mufti
About Taiyiba Mufti
Taiyiba Mufti is a Product Manager at Delivery Hero in Berlin, Germany, with extensive experience in product management and CRM applications.
Company
Taiyiba Mufti is currently employed at Delivery Hero as a Product Manager based in Berlin, Germany. The company specializes in providing delivery services and has a global presence in the online food ordering and delivery industry.
Title
Taiyiba Mufti holds the title of Product Manager, where she focuses on leading and developing product vision and strategy. Her role encompasses the end-to-end success of the product and its features through the OKR framework.
Professional Background
Taiyiba Mufti has a robust background in product management and application support. Her most recent position before Delivery Hero was at S&P Global Market Intelligence, where she served in various roles from 2017 to 2021, including Associate Product Manager, Senior Application Associate, and Application Associate for CRM. She also worked at the British Council as a Project Coordinator and Education Intern, as well as a Talent Acquisition Intern at wi-tribe Pakistan, and Organising Committee President Recruitment at AIESEC in Pakistan.
Education and Expertise
Taiyiba Mufti is a graduate of NUST, where she achieved a Bachelor's Degree in Business Administration and Management, General, studying from 2011 to 2015. Her expertise includes developing and executing product vision, strategy, and roadmap specifically for the Service Salesforce Instance. She also specializes in managing integrations with Salesforce and leads SCRUM ceremonies to ensure consistent and high-quality outcomes.
Key Responsibilities
In her current role as a Product Manager, Taiyiba Mufti leads the creation, refinement, and prioritization of the product backlog. She organizes and leads SCRUM ceremonies with the tech lead and engineering team. Additionally, she manages all integrations with the Salesforce org, ensuring consistency and cross-team collaboration, and owns the routing process for work items across all integrations within Salesforce.