Viktoria Motorina
About Viktoria Motorina
Viktoria Motorina is a Senior Marketing Analyst and Reporting Lead at DELVE in Minsk, Belarus, where she has worked since 2019. She specializes in reporting automation and data visualization, providing insights to optimize marketing strategies for various media clients.
Work at Delve
Viktoria Motorina has been employed at DELVE since 2019, serving as the Senior Marketing Analyst and Reporting Lead. In this role, she leads the reporting and data visualization efforts for all DELVE media clients. Her responsibilities include creating and maintaining cross-channel executive dashboards and providing data-driven recommendations to optimize marketing and customer strategies. She specializes in automating reporting processes and designing dashboards using Google Data Studio, focusing on media performance reporting across various advertising and analytics tools.
Education and Expertise
Viktoria Motorina studied at the Belarusian State University, where she earned a Bachelor's degree in International Law from 2013 to 2017. She furthered her education at IT Academy, completing a two-month program in BI - analytics in 2021. Her educational background equips her with a solid understanding of both legal frameworks and data analytics, which she applies in her current role at DELVE.
Background
Viktoria Motorina is based in Minsk, Belarus. She has developed her career in marketing analytics over several years, gaining experience in various aspects of media performance reporting. Her work involves utilizing multiple advertising and analytics tools, including GMP, Google Ads, Microsoft Advertising, Facebook Ads, LinkedIn Ads, and Google Search Console, to deliver insights and recommendations.
Achievements
In her current position, Viktoria Motorina has made significant contributions to DELVE's reporting and data visualization initiatives. She leads efforts in automating reporting processes and designing effective dashboards, which enhance the clarity and accessibility of data for clients. Additionally, she mentors a Junior Marketing Analyst, helping to develop their skills in media reporting and analysis.