Bart Bartlett
About Bart Bartlett
Bart Bartlett is the CEO of DemandZEN, where he has worked since 2013. He has a background in electrical engineering from Stanford University and has held various marketing roles in companies such as Acunu and SGI.
Current Role at DemandZEN
Bart Bartlett serves as the CEO of DemandZEN, a position he has held since 2013. Under his leadership, the company has focused on demand generation strategies for startups and B2B divisions. DemandZEN has been recognized as one of the 300 best places to work in America by Inc. Magazine, reflecting its commitment to a positive workplace culture. Bartlett's role involves overseeing the company's operations and implementing innovative marketing strategies to drive growth.
Previous Experience in Business Development
Before his tenure at DemandZEN, Bart Bartlett held the position of VP of Business Development at Acunu from 2012 to 2013 in London, United Kingdom. His experience in this role contributed to his expertise in developing marketing strategies that drive pipeline growth. Additionally, he worked at ScaleIO as VP Field Marketing for five months in 2013 and at SGI in a storage marketing role for five months in 2003.
Educational Background
Bart Bartlett studied Electrical Engineering at Stanford University, where he earned a Bachelor of Science degree from 1985 to 1989. Prior to his time at Stanford, he attended Holland Hall from 1979 to 1985 and the Singapore American School for one year in 1982 to 1983. His educational background has provided him with a strong foundation in technical and analytical skills relevant to his career.
Marketing Strategies and Techniques
In his current role, Bart Bartlett utilizes a variety of marketing strategies to enhance pipeline growth. His approach includes cold calling, email marketing, content marketing, and web optimization. He works closely with 1-2 accounts to build marketing teams, applying best-in-class tools and techniques for market development and revenue generation. This hands-on involvement allows him to tailor strategies to meet specific client needs.
Entrepreneurial Ventures
Bart Bartlett co-founded a firm dedicated to assisting startups and B2B divisions with their demand generation efforts. This venture reflects his commitment to fostering growth and innovation within the business landscape. His experience in both corporate and entrepreneurial settings has equipped him with a diverse skill set applicable to various market challenges.